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Google Ads Responsive Search Ads ChatGPT Template

Download our Google Ads RSA ChatGPT Prompt Template, including everything you need to get your Responsive Search Ads up & running 🚀

What's Included in the Google Ads Responsive Search Ads ChatGPT Template:

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x5 Google Ads RSA ChatGPT Prompts to get your Responsive Search Ads up & running

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Responsive Search Ads (RSA) Best Practices

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Responsive Search Ads (RSA) Examples

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Responsive Search Ads (RSA) Template to bulk upload via Google Ads Editor

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Link to preview your Responsive Search Ads (RSA) before uploading

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Get the template sent straight to your inbox ⤵️

Who should download this template?

  • You are a beginner or intermediate in Google Ads, looking to get your Responsive Search Ads up & running fast

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  • You are an experienced Google Ads professional, looking for quick & easy ways to bulk-generate RSAs

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  • You are a Performance Marketing agency looking to systemize your Google Ads campaign creation

How To Use the Google Ads RSA ChatGPT Prompt Template

  • Use the Google Ads RSA ChatGPT Prompts provided to generate your Responsive Search Ads.

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STEP 2: EDIT YOUR RESPONSIVE SEARCH ADS IF NEEDED

  • Edit the Responsive Search Ads, following the RSA best practices provided

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STEP 3: UPLOAD THE RESPONSIVE SEARCH ADS

  • Upload your Responsive Search Ads using the Google Ads Editor template provided.

How To Use the Google Ads RSA ChatGPT Prompt Template

  • Use the Google Ads RSA ChatGPT Prompts provided to generate your Responsive Search Ads.

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STEP 2: EDIT YOUR RESPONSIVE SEARCH ADS IF NEEDED

  • Edit the Responsive Search Ads, following the RSA best practices provided.

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STEP 3: UPLOAD THE RESPONSIVE SEARCH ADS

  • Upload your Responsive Search Ads using the Google Ads Editor template provided.

I grabbed the Google Ads RSA ChatGPT Prompt Template, what's next?

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Frequently Asked Questions on the Google Ads RSA ChatGPT Template

What are some Responsive Search Ads (RSA) best practices?

Here are the most important Responsive Search Ads (RSA) best practices:

 

  • Create x15 Headlines and x4 Descriptions: RSAs allow you to create multiple headlines (up to 15) and descriptions (up to 4). It's essential to write compelling, relevant, and unique headlines and descriptions to increase the chances of your ads matching various search queries.

  • Include Keywords that are expected to trigger your ads in Headlines and Descriptions: Incorporate relevant keywords in your headlines and descriptions to improve ad relevance and increase the chances of your ads showing for relevant searches.

  • Highlight Unique Selling Proposition (USP): Emphasize what sets your products or services apart from competitors. Use your headlines and descriptions to highlight your unique selling proposition and benefits.

  • Use Call-to-Action (CTA) Phrases: Include clear and compelling calls-to-action to encourage users to take the desired action, such as "Buy Now," "Sign Up Today," "Get a Quote," etc.

  • Leverage Responsive Search Ad Reporting: Google Ads provides specific reporting for Responsive Search Ads, showing performance data for individual headlines and descriptions. Use this data to identify top-performing elements.

  • Avoid Redundant Headlines and Descriptions: Ensure that each headline and description offers unique value and doesn't repeat the same information. Redundancy may limit the ad's effectiveness. Leverage Ad Strength Indicator: Google Ads provides an ad strength indicator that evaluates the relevance and diversity of your ad assets. Aim for a high and strength to ensure your RSAs are well-optimized.

How many Responsive Search Ads (RSA) should I use?

As a general guideline, having at least 3-5 RSAs per ad group is a good starting point. This allows for sufficient testing and optimization. However, you can create more RSAs if you have the resources and a testing-oriented approach. Always keep an eye on performance metrics and be prepared to adjust your RSA variations based on the insights you gather from your campaign data.

How can I see which headlines and description lines are performing best in RSA?

Here is how you can see which headlines and description lines are performing best in RSA:

 

  • Navigate to your Ads

  • Under each RSA click on "View Assets and details"

 

The system will give you a table report including a column called "Performance". You will be able to get an indication on whether your headlines and description lines are rated as Best, Good or Low.

Can I pin specific headlines or descriptions to be always shown together in a Responsive Search Ad?

Here is how to pin specific headlines or descriptions in Responsive Search Ads:

 

  • Navigate to your Ad

  • Click to Edit

  • Hover your mouse cursor on top of the headline or description line you would like to pin in a specific position

  • Click on the pin symbol

  • Select where the headline or description line should show

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