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Writer's pictureSotirios Seridis

How to Schedule Daily Cost Alerts in Google Ads

Are you ready to keep your Google Ads spend in check? Though keeping track of your ad budget can be difficult, Google Ads makes it simple with Daily Cost Alerts. Daily Cost Alerts are like having a knowledgeable financial counselor overseeing your Google Ads account. They notify you when your daily spending reaches a set level, allowing you to remain on top of your finances without continually monitoring your dashboard. This quick and easy guide will show you how to schedule Daily Cost Alerts in Google Ads!











How to Schedule Daily Cost Alerts in Google Ads:


  1. Login to your Google Ads account

  2. Select Tools from the left-hand-side menu

  3. Select Rules (under Bulk actions)

  4. Create a new rule

  5. Select Campaign rules

  6. Select the campaigns this rule applies to

  7. Create a condition based on cost

  8. Under Frequency, select daily, using either today's or yesterday's data

  9. Select the email to receive the alerts and save the rule




Frequently Asked Questions on Scheduling Daily Cost Alerts in Google Ads


What are Daily Cost Alerts in Google Ads?


Daily Cost Alerts are automated notifications that monitor your Google Ads spending and alert you when your campaigns exceed specified budget thresholds. These alerts help prevent overspending and maintain better control over your advertising costs.



Why should I set up Daily Cost Alerts in Google Ads?


Setting up these alerts helps you:


  • Prevent unexpected budget overruns

  • Maintain better financial control over your campaigns

  • React quickly to unusual spending patterns

  • Protect your account from potential fraud or click spam

  • Stay within your monthly advertising budget






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