Adding users to Google Tag Manager (GTM) is an important step for teams working together on digital marketing and analytics initiatives. Whether you’re working with a team of marketers, developers, or analysts, granting the right level of access ensures that each member can contribute to and manage the container based on their specific role. GTM allows you to set user rights, allowing you to manage who may access, edit, or publish changes to your account or containers. This quick and easy guide will show you how to add users (give access) to Google Tag Manager (GTM)!
How to Add Users (Give Access) to Google Tag Manager (GTM):
Access Google Tag Manager
Select Accounts and navigate to your Google Tag Manager container
Click on Admin
Click on User Management
Click on the + symbol to add a user and enter the email addresses
Select the relevant permissions
Click on Invitation
Frequently Asked Questions on User Access in Google Tag Manager
What roles can I assign to users in GTM?
GTM offers several roles with varying levels of access:
Read: The user can view the account and container but cannot make changes.
Edit: The user can make changes to tags, triggers, and variables.
Approve: The user can approve changes made by others.
Publish: The user can publish changes to the live site.
Can I remove a user from my GTM account?
Yes, you can remove a user by going to the User Management section in the Admin panel, selecting the user you want to remove, and clicking on the trash can icon. Confirm the removal to revoke their access.
How do I change a user's permissions in GTM?
To change a user's permissions:
Navigate to the User Management section in the Admin panel.
Select the user whose permissions you want to change.
Click on the Edit icon next to their name.
Adjust their role and permissions as needed.
Save the changes.
Can I set different access levels for different containers within the same account?
Yes, GTM allows you to set different access levels for users at both the account and container levels. This means you can grant a user full access to one container while limiting their access to another within the same account.
How can I see the changes made by specific users in GTM?
GTM provides a version history feature where you can see changes made by users. Go to the “Versions” section of the container to review changes and see which user made them.
Comments