All Courses
Data & Analytics

Turn Data into Decisions
with AI

Automate your reporting, uncover hidden insights, and predict what's coming — without needing to be a data scientist or write a line of code.

AI-First
All Levels
Live Training

What you'll build

  • AI-Powered Marketing Analytics
  • Automate Marketing Reports with AI
  • AI-Powered Anomaly Detection
  • Predictive Analytics and Forecasting with AI
  • Data Storytelling with AI
AI Assistant

Ask About This Course

Questions about the AI for Marketing Analytics training? Ask our AI — instant answers on what's covered, what tools you'll use, and how to enrol.

What You'll Learn

From Raw Data to Confident Decisions — with AI

Every module teaches a skill that saves hours and unlocks insights you'd otherwise miss entirely.

📊

Analyse Data with AI Tools

Use AI to interrogate your marketing data, surface patterns, and get plain-English answers from complex datasets — no formulas needed.

🤖

AI-Powered Marketing Analytics

Build a complete AI-assisted analytics workflow that connects all your channels and surfaces the insights that actually move the needle.

📄

Automate Marketing Reports with AI

Create reports that write themselves — from pulling data to generating commentary — so you spend less time on slides and more time on strategy.

AI-Powered Anomaly Detection

Let AI monitor your data and automatically flag unusual spikes or drops before they become expensive problems you didn't see coming.

📈

Predictive Analytics and Forecasting with AI

Use AI to forecast campaign performance and revenue trends — so you can make proactive decisions instead of reactive ones.

🌟

Data Storytelling with AI

Turn raw numbers into compelling narratives that non-technical stakeholders understand, trust, and act on — every time.

Who This Is For

For Marketers Who Want to Own Their Data

You don't need to be a data analyst to make smart, data-driven decisions. AI bridges the gap between raw numbers and clear strategic action.

📊
Marketing Managers

Stop waiting for reports — build your own dashboards and get answers instantly with AI.

🌟
CMOs & Strategists

Connect channel data to business outcomes and forecast performance with AI-assisted models.

🚀
Agency Teams

Automate client reporting across all accounts and focus your time on strategy, not spreadsheets.

💼
Business Owners

Understand exactly what's working in your marketing with clear, automated AI-powered reporting.

Curriculum

What You'll Learn

A complete AI analytics system — built for marketers who want to make smarter decisions, faster.

01Analyse Data with AI Tools
  • The AI analytics stack every marketer needs in 2025
  • How to prompt AI to interrogate data and surface insights
  • Connecting GA4, Google Sheets, and AI tools in one workflow
02AI-Powered Marketing Analytics
  • Building a full-funnel analytics view with AI assistance
  • Using AI to interpret GA4 reports in plain English
  • Identifying what's working — and what's wasting budget — faster
03Automate Marketing Reports with AI
  • Building Looker Studio dashboards that update automatically
  • Using AI to generate weekly commentary and narrative from data
  • Scheduling and distributing reports without manual effort
04AI-Powered Anomaly Detection
  • Setting up AI to monitor campaigns and flag unusual changes
  • Building automated alerts for traffic drops, cost spikes, and conversion dips
  • Moving from reactive reporting to proactive issue resolution
05Predictive Analytics and Forecasting with AI
  • Using AI to forecast traffic, conversions, and revenue trends
  • Building scenario models to plan campaigns with confidence
  • Identifying early-warning signals before performance dips
06Data Storytelling with AI
  • Writing AI-powered executive summaries from raw data
  • Creating visuals and narratives non-technical stakeholders actually act on
  • Presenting data with clarity, confidence, and impact
Tools You'll Use

The Best AI Stack for Marketing Analytics

Google Analytics 4
Looker Studio
Claude
ChatGPT
BigQuery
Google Sheets
Supermetrics
Google Tag Manager
HubSpot
Python (basics)
FAQ

Your Questions Answered

Everything you need to know about the AI for Marketing Analytics live training.

Is this a live in-person course?

Yes — this is a live, in-person training at our Singapore office. You'll work through real data problems with AI tools alongside the trainer. No pre-recorded content.

Do I need to be good with data or spreadsheets?

Basic familiarity with Google Sheets is helpful, but no advanced data skills are required. The whole point of this course is to use AI to bridge that gap — so you can get insights from data without being a data analyst.

What experience level is this course for?

Designed for all levels — from marketers who find GA4 overwhelming to experienced analysts who want to automate reporting and add AI-powered forecasting to their workflow.

Do I need a GA4 account?

Access to a GA4 account is helpful but not required. We use demo datasets during training so you can follow along and practise even without your own account set up.

How many people are in each session?

Sessions are capped at 12 participants so the trainer can address your specific reporting setup and data challenges during the session.

When is the next session?

Sessions run throughout the year. Contact us or WhatsApp +65 9426 0742 for the latest schedule and to reserve your place.

Ready to make smarter marketing decisions?

Stop drowning in data. Start using AI to turn numbers into actions that grow your business.

Enrol Now

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