A complete on-page SEO checklist covering every element that affects how Google reads and ranks your pages — from title tags to Core Web Vitals.
A step-by-step checklist that walks you through every on-page factor that influences how Google reads, indexes, and ranks your pages.
Title tag length, keyword placement, meta description character count, and uniqueness checks for every page.
Verify your heading hierarchy is logical, keyword-informed, and accessible — with checks for duplicate H1s and missing headings.
Primary keyword in the right places — title, H1, intro paragraph, URL, and image alt text — without over-optimisation.
Check for descriptive anchor text, orphan pages, and opportunities to pass authority to priority pages through internal links.
File name, alt text, compression, and format checks — so every image on the page contributes to SEO rather than hurting load speed.
Verify the right schema types are applied and validated — FAQ, Article, Product, BreadcrumbList, and more.
LCP, CLS, and INP checks with recommended thresholds — so your pages pass Google's performance requirements before going live.
Mobile viewport, tap target sizes, font readability, and CTA placement — so your pages work perfectly on every device.
Whether you're an SEO specialist, a content writer, or a business owner — this checklist makes on-page optimisation impossible to get wrong.
Use this as your standard pre-publish QA process — so every page meets the same high standard before it goes live.
Write with confidence that your content is structurally sound and optimised — without needing an SEO specialist to review every piece.
Take control of your own on-page SEO with a step-by-step checklist that tells you exactly what to check and why.
Learn how to use AI to optimise pages at scale and grow organic traffic faster than ever.
Explore the AI for SEO CourseThe checklist is delivered as a downloadable file — beginner-friendly, easy to navigate, and ready to use straight away. No technical setup required. Open it, work through each section, and every on-page SEO element is covered before your page goes live.
It's sent directly to your inbox via email as soon as your purchase is confirmed. No account setup, no waiting — instant access, ready to use on your next page publish or SEO audit.
It's built for anyone who publishes pages online — SEO specialists, content writers, editors, and website owners who want a complete, step-by-step process for ensuring every page is fully optimised before it goes live, without relying on memory or missing critical ranking factors.
50+ checks across 8 core on-page SEO areas:
Not at all. Each check comes with a clear explanation of what to look for and why it matters — so whether you're an experienced SEO specialist or a business owner managing your own website, you can work through every element confidently without needing a technical background or an agency to review your work.
Yes. The checklist covers blog posts, landing pages, and product pages — the three most common page types that need on-page SEO attention. Whether you're optimising an ecommerce product listing, a service landing page, or a long-form content piece, the relevant checks apply across every format.
Most free SEO checklists cover the basics and stop there. This one goes deeper — including Core Web Vitals thresholds, structured data validation, internal linking strategy, mobile UX checks, and image SEO, all in one place with clear guidance on what to check and why. It's built as a pre-publish QA process, not a one-time overview — so it becomes a repeatable standard you apply to every single page you optimise.