Google Analytics
$29 $9.99 — Excel + AI Prompts

AI Traffic Report Template

Weekly and monthly AI referral traffic reporting in Excel and Google Sheets. Track visits from ChatGPT, Perplexity, Gemini and Claude with auto-charts, WoW comparisons, and 6 AI prompts to grow your visibility in AI search.

Excel + Google Sheets  •  AI Prompts included  •  Delivered in 5 minutes

What You Get

One Template, Everything You Need

Stop building reports from scratch. Open the file, enter your data, done.

📅

Weekly Report Tab

Track 4 weeks of AI referral traffic with automatic week-over-week percentage change calculations and bar charts.

  • 4-week performance table
  • WoW % change (auto-calculated)
  • Best week column
  • Auto-updating bar charts
📊

Monthly Report Tab

12-month AI traffic tracking with month-over-month comparison and trend line charts. Perfect for spotting AI traffic growth over time.

  • Full-year performance table
  • MoM % change (auto-calculated)
  • Annual totals column
  • Auto-updating line charts
🤖

AI Prompts Tab

6 ready-to-use prompts for ChatGPT and Claude. Copy your AI traffic data, paste into AI, get a written analysis and AEO strategy instantly.

  • Weekly AI traffic summary
  • Monthly AI traffic growth analysis
  • AI traffic conversion analysis
  • AEO content strategy prompt
  • AI traffic client report
  • Competitor AI visibility analysis
Metrics

Every AI Traffic Metric That Matters

Pre-built rows for all key metrics. Just enter your numbers.

Total AI Sessions ChatGPT Sessions Perplexity Sessions Gemini Sessions Claude Sessions Other AI Sessions Pages / Session Conversions from AI

Preview — Weekly Report

Metric Week 1 Week 2 Week 3 Week 4 Best Week WoW %
Total AI Sessions284312298361361+21.1%
ChatGPT Sessions148167155192192+23.9%
Perplexity Sessions7284799898+24.1%
Gemini Sessions3841364444+22.2%
Claude Sessions1812191719−10.5%
Pages / Session2.83.12.93.43.4+17.2%
Conversions from AI1418162222+37.5%

Yellow cells = your data inputs. All other columns calculate automatically.

How It Works

From Data to Report in Minutes

Three steps. No design skills needed.

1 📥 Download & Open Open in Excel or upload to Google Drive. Works in both. No plugins needed.
2 📝 Enter Your Data Paste your AI referral traffic numbers from GA4 into the yellow cells. WoW/MoM and charts update automatically.
3 🤖 Use AI Prompts Copy a prompt from the AI tab, add your data, paste into ChatGPT or Claude. Get a written report and AEO strategy in seconds.
Get the Template, $9.99 →

Excel + Google Sheets  •  AI Prompts included  •  Delivered in 5 minutes

AI search is the fastest-growing traffic source.

Start tracking ChatGPT, Perplexity and Gemini referrals properly — all for $9.99.

Get the AI Traffic Report Template →

Full refund if not useful  •  Works with ChatGPT and Claude

Want help tracking and growing your AI referral traffic?

Book a 90-minute coaching session and we'll set up AI traffic tracking in GA4 and build your AEO content strategy together.

Book a Coaching Session
FAQ

AI Traffic Report Template, FAQ

Common questions about the template.

Does this work in Google Sheets?

Yes. Upload the Excel file to Google Drive and open it with Google Sheets. All formulas, charts and formatting carry over. You can then share it as a Google Sheets link with clients or teammates.

What's in the AI Prompts tab?

Six structured prompts focused on AI traffic analysis: weekly AI traffic summary, monthly growth analysis, conversion quality by AI source, AEO content strategy, AI traffic client report, and competitor AI visibility tactics. Each prompt has placeholder fields — add your numbers, paste into ChatGPT or Claude, and receive a written analysis and action plan in under 30 seconds.

How do I get AI referral data from GA4?

In GA4, go to Reports > Acquisition > Traffic Acquisition and filter by Session Source. The referral domains to look for are chatgpt.com, perplexity.ai, gemini.google.com, and claude.ai. Copy the session data for each source into the template weekly and the calculations and charts will update automatically.

What is AEO and why does AI traffic matter?

AEO stands for Answer Engine Optimisation — the practice of getting your site cited in AI-generated answers. ChatGPT, Perplexity and Gemini now drive significant referral traffic for many sites, and this channel is growing fast. This template helps you track where that traffic comes from, how it converts, and identify opportunities to grow your visibility in AI search results.

How do I receive the template after purchase?

After submitting the form and completing payment, the template is emailed to you as an Excel file within 5 minutes. Check your inbox and spam folder if it doesn't arrive promptly.

Is there a refund if it's not what I expected?

Yes — full refund if you find the template isn't useful. Email hello@xyzlab.com within 7 days of purchase and we'll refund immediately, no questions asked.

Keep Learning

Related Google Analytics Resources

More tools to get better results from your analytics and organic channels.