Pinterest Ads
Free — Excel + AI Prompts

Pinterest Ads Report Template

Weekly and monthly Pinterest Ads reporting in Excel and Google Sheets. Track pin saves, clicks and CPA with auto-charts, WoW and MoM comparisons, plus 6 AI prompts for seasonal planning and client reports.

Free download  •  Excel + Google Sheets  •  AI Prompts included

What You Get

Everything You Need in a Pinterest Ads Report Template

Stop building reports from scratch. Open the file, enter your data, done.

📅

Weekly Report Tab

Track 4 weeks of Pinterest Ads data with automatic week-over-week percentage change calculations and bar charts.

  • 4-week performance table
  • WoW % change (auto-calculated)
  • Best week column
  • Auto-updating bar charts
📊

Monthly Report Tab

12-month performance tracking with month-over-month comparison and trend line charts. Perfect for seasonal reviews.

  • Full-year performance table
  • MoM % change (auto-calculated)
  • Annual totals column
  • Auto-updating line charts
🤖

AI Prompts Tab

6 ready-to-use prompts for ChatGPT and Claude. Copy your data from the report tabs, paste into AI, get a written analysis instantly.

  • Weekly Pinterest Ads summary
  • Monthly campaign analysis
  • Pin creative review
  • Client Pinterest Ads report
  • Seasonal campaign planning
  • Audience & interest targeting
How It Works

From Data Export to Pinterest Ads Report in Minutes

Three steps. No design skills needed.

1 📥 Download & Open Open in Excel or upload to Google Drive. Works in both. No plugins needed.
2 📝 Enter Your Data Paste your Pinterest Ads numbers into the yellow cells. WoW/MoM and charts update automatically.
3 🤖 Use AI Prompts Copy a prompt from the AI tab, add your data, paste into ChatGPT or Claude. Get a written report in seconds.
Get the Free Template →

Free download  •  Excel + Google Sheets  •  AI Prompts included

Metrics

Every Pinterest Ads Metric That Matters

Pre-built rows for all key metrics. Just enter your numbers.

Impressions Pin Clicks CTR CPC CPM Conversions Cost per Conversion Spend

Pinterest rewards consistent reporting and seasonal planning.

Track your pins, saves and CPA week by week.

Get the Free Pinterest Ads Report Template →

Works with ChatGPT and Claude

Want a Pinterest Ads strategy and creative review?

Book a 90-minute coaching session and we'll review your pin creative, seasonal calendar and targeting strategy together.

Book a Coaching Session
Keep Learning

Related Pinterest Ads Resources

More tools to get better results from your Pinterest Ads campaigns.

FAQ

Pinterest Ads Report Template, FAQ

Common questions about the template.

Does this work in Google Sheets?

Yes. Upload the Excel file to Google Drive and open it with Google Sheets. All formulas, charts and formatting carry over. You can then share it as a Google Sheets link with clients or teammates.

What's in the AI Prompts tab?

Six structured prompts: weekly Pinterest Ads summary, pin creative review, seasonal campaign strategy, audience and interest targeting recommendations, client Pinterest Ads report, and monthly campaign analysis. Each prompt has placeholder fields — add your numbers, paste into ChatGPT or Claude, and receive a written analysis in under 30 seconds.

Do I need Excel skills to use this?

No. All formulas are already built in. You only enter numbers in the yellow input cells. Everything else — WoW percentages, MoM changes, charts — updates automatically. If you can type a number into a cell, you can use this template.

Why does Pinterest show Saves as a metric?

Saves (previously called "Repins") indicate high-intent users who want to revisit your content later. A high save rate signals strong visual content and engaged discovery intent. This template tracks saves alongside clicks and conversions so you can see which pins drive discovery vs immediate action.

How do I get the template?

Submit the form and you'll receive the free Excel template by email within a few minutes. No payment required. Check your inbox and spam folder if it doesn't arrive promptly.